Brightpearl Analytics | Channel performance

The Channel performance dashboard is designed to give better insight into total product sales by presenting the information stacked by channel. To access the dashboard, log into Brightpearl analytics and select BI Tunnel > Channel performance.

Report parameters

The filters available are:

  • Channel
    A multi-select option where you can select which channels should be considered, Leaving this empty will return ‘all channels’.
  • Order type
    Allows you to choose between sales or purchase orders.
  • Order status
    A multi-select option where you can limit the revenue figures to only consider orders on the selected statuses (useful if you want to exclude drafts or cancelled orders).
  • Date range
    Allows you to configure a timeframe for the data set presented.

Widgets / tiles

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Orders
The total number of orders placed, regardless of fulfilment or shipping status. By default this will include returns, though you can use the order status filters to remove them.

Units sold
A sum of all individual units sold across all channels.

Gross revenue
A sum of all revenue, less Cost of Goods Sold.

Top 20 products - Orders
Stacked bar chart for highest performing products in terms of number of orders.

Top 20 products - Units
Stacked bar chart for highest performing products in terms of units sold.

Top 20 products - Revenue
Stacked bar chart for highest performing products in terms of revenue.

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Orders by channel
Bar chart of all orders placed by channel.

Units by channel
Bar chart of total units sold placed by channel.

Revenue by channel
Bar chart of all orders placed by revenue.

 

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